Tuesday 6 January 2009

4 Affiliate Marketing Tips for Success

As you are well aware, the internet is swarming with affiliate marketing programs and the growth of the industry shows no signs of slowing down. If you have been thinking about getting on the affiliate marketing bandwagon, there couldn’t be a better time to start a home business. With our economy suffering and layoffs attacking many households, internet marketing could be a way to lessen the financial burdens of those who need to create more income. Here are just a few affiliate marketing tips for success; they have helped me in my journey and I hope they will help you.

The Money Is in the List

The importance of building a list cannot be stressed enough, and if you have read or listened to any of the “gurus” talk about internet marketing, I’m sure you’ve heard this statement before. Building a list is like building equity. You have something that is of value that you can use later on. A simple opt-in box on your website will help you build a solid base for your affiliate business. The best thing about this affiliate marketing tool is that you can use it over and over again. When you launch new products, you simply send them out to your list and if they have been pleased with your other products, they might be willing to try your new ones.

Testing and Tracking

Here’s where most people set themselves up for failure because they don’t test their products or track anything. Testing not only lets you know if people are interested, it let’s you know if you need to make changes and what changes need to be made. Tracking programs can show you where your visitors are coming from, what keywords they are using to find you, and how much time they spend on your page, among other things. This valuable information will let you know if you’re doing something terribly wrong or if you’re doing it right, then you can follow the model for your next affiliate product.

Give Them what They Want

It doesn’t matter if you have one niche or several; having multiple products can only increase the chance for multiple affiliate sales. By offering a variety of products with a variation of prices, you will be sure to reach all audiences. Some people may not be able to buy high-priced items but they may purchase lower-end items, so make sure your products appeal to a wide range of people.

Don’t Put All Your Eggs in One Basket

With the possibility that a product could be discontinued at anytime and without warning, it’s not good to depend on one source for income as an affiliate marketer. That’s not to say that you should participate in every affiliate network, but it’s better to be safe than sorry, especially if this is your only income. Having two or three different affiliate programs is a good idea as long as it is manageable and you can spread your time evenly to give them the attention they need. Don’t overwhelm yourself--it usually ends up being counterproductive and sometimes costly.

by:
Alan King

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